In the 1980s the little Yellow-eyed Penguin or Hoiho was in dire straits. Predators and a lack of suitable breeding sites had decimated its numbers. In 1987 Dunedin conservationists formed the Yellow-eyed Penguin Trust with the aim of saving the penguin by restoring coastal forest. The Trust has a comprehensive coastal conservation programme - measures include: habitat restoration, predator control, research projects, threats, nursery and education.
Thanks to the dedicated and hard working people from the Yellow-eyed Penguin Trust, with Mainland's help, the Yellow-eyed Penguin has found its way into new breeding sites and into the homes, hearts and minds of all New Zealanders.
Since 1989, Mainland has been a major sponsor of the Yellow-eyed Penguin Trust and continues to do so. This year we celebrate 21 years of supporting the Trust's efforts to save the Yellow-eyed Penguin.
The association between Mainland and the Trust has become much more than just another sponsorship arrangement; it has become a very special relationship. Through the barcode redemption scheme.
Mainland has donated more than $1million to the Trust. Mainland's commitment shows the on-going dedication it has to the plight of this endangered bird, and ensures the Trust can continue its work to help save our native Yellow-eyed Penguin.
In addition to the huge financial contributions over the past 20 years, Mainland has invested a substantial amount of resource into raising the profile of the Trust and the plight of the Yellow-eyed Penguin.
Don't forget to keep supporting the barcode redemption scheme and help support the great work of the Yellow-eyed Penguin Trust. To obtain your Save the Yellow-eyed Penguin chart call Mainland free on 0800 CHEESE (243 373). Once you have filled up your chart with specially marked Mainland cheese and butter labels please return it to:
Save the Yellow-eyed Penguin PO Box 411, DUNEDIN
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